AI Insights · Timothy · April 2025
Top Down Games Performance in New Zealand: Q1 2025
Explore the performance trends of the top 5 top-down games in New Zealand during Q1 2025, including downloads, revenue, and active users.
In the first quarter of 2025, the top-down games category in New Zealand saw varied performance across the top five applications on the unified platform, as reported by Sensor Tower.
MONOPOLY GO! by Scopely, Inc. experienced fluctuations in revenue, peaking at approximately $71.6K in early January before dipping and then rising again to $60.5K by the end of March. Weekly downloads decreased steadily from 1.7K to 776, while active user numbers showed a minor decline, ending the quarter with around 35.5K users.
Whiteout Survival from Century Games Pte. Ltd. showed consistent weekly revenue, with a significant peak at $58.3K in late January. Downloads decreased considerably, starting at 4.8K and closing the quarter at 2.6K. Active users also declined slightly, finishing with around 8.5K.
Pokémon TCG Pocket by The Pokemon Company witnessed a dramatic spike in revenue at the end of January, reaching $77.1K. Despite revenue fluctuations, downloads and active users remained relatively stable, with downloads closing at 2.2K and active users fluctuating but ending at approximately 81.9K.
Mobile Legends: Bang Bang from MOONTON saw a moderate increase in revenue, peaking at $45.1K in late March. Weekly downloads remained low, around 388 by the end of the quarter, and active users showed a slight decrease, ending at 5.8K.
Bingo Blitz™ - BINGO Games by Playtika Santa Monica, LLC maintained steady revenue, with a peak of $22.1K in early February. Downloads were notably low, ending at 200, and active users decreased slightly, closing the quarter with 2.8K.
These insights into the top-down games market in New Zealand highlight the varied performance trends across different metrics. For more detailed insights, visit Sensor Tower.
